May 16, 2008
Amazon.com Launches Amazon MP3 Clips Widget
TMCnet Contributing Editor

Amazon.com (News - Alert) announced the launch of Amazon MP3 Clips Widget. The widgets facilitate users, bloggers and Web site owners to showcase and play song samples from Amazon MP3 and can make money simultaneously. 

 
Seattle-based Amazon.com is an online store that offers all kinds of products claiming lowest possible prices. It sells both new and used items, including books, movies, music and games, digital downloads, electronics and computers, home and garden, toys, kids and baby, grocery, apparel, shoes and jewelry, health and beauty, sports and outdoors,  tools, and auto and industrial.
 
Amazon Associates is Amazon.com's affiliate marketing program that includes a cluster of Web sites. These Associates link to Amazon products and services that facilitate the company with additional revenue stream by adding compelling content.
 
Recently Amazon's Associates Program released digital widgets that include Kindle Chicklet, Your Video Widget and Unbox Movie & TV Preview Widget.
 
The Amazon MP3 Clips Widget, a free service, allows users to choose songs and albums for their choice, from the music genre. The users can pick songs from Amazon's catalog of over 5 million DRM-free MP3s that are available at Amazon MP3.
 
With Amazon MP3 Clips Widgets, Users have the option to make money by simply joining the Amazon Associates program. Whenever a visitor clicks on their site through their Amazon Widget to the Amazon.com website and makes a purchase, the user/ associate can earn up to 10 percent of the bought product value in the name of referral fees, from Amazon.
 
"The Amazon Associates Program offers a suite of digital products that make it fast and easy for anyone to monetize their web presence," said Dave Cotter, director, Amazon Associates, in a statement, "The Amazon MP3 Widget is our latest innovation, and we're excited about the early adoption we've seen to date."

"The Amazon affiliate program has a new MP3 widget that really sets them apart from other affiliate programs. Fan blogs of different singers and bands are a natural. Movie sites can feature soundtracks. There are a lot of possibilities here," said Shawn Collins, co-founder of the Affiliate Summit, in a statement.

"Hard Rock Hotel & Casino, Las Vegas, is excited to join the Amazon Associates Program and use the Amazon MP3 Clips Widget. The extensive variety of artists available to download on the Amazon MP3 site makes this a perfect match for us to promote upcoming shows at all of our venues," said Oscar Sagastume, Internet Marketing Manager, Hard Rock Hotel & Casino, in a statement.
 
Amazon MP3 Clips widget, one of the Amazon digital widget can automatically update the latest bestsellers or new releases from the music genre of users’ choice daily.
 
Amazon Kindle Chicklet is a revolutionary portable reader that is capable of wirelessly downloading books, blogs, magazines, newspapers, and personal documents with high-resolution e-paper display that looks and reads like real paper.

Amazon Unbox Movie & TV Preview shows variety of previews for movies and TV shows, directly on to user’s page.

Amazon Your Video Widget enable user to earn referral fees while sharing the videos the user already posted on the webpage. The widget is used to make the videos more interesting, informative or entertaining, by adding product links to them.
 
Some other widgets in the Amazon Widgets Gallery include carousel, Slideshow, My Favorites, Wish List and Product Cloud.
 
"Forty percent of Pandora's (News - Alert) listeners are buying more music since they began using Pandora. We're thrilled with the great flexibility that Amazon brings to our listeners with access to the Amazon MP3 store to satisfy this wonderful appetite for new music," said Pandora's Founder, Tim Westergren, in a statement.

“When we started offering millions of tracks for free-on-demand streaming earlier this year, we were confident that enabling music fans to listen for free would encourage more music purchasing,” said Martin Stiksel, Last.fm co-founder, in a statement. “In this respect our relationship with Amazon MP3 was vital — it has the breadth of catalog and ease of use that's necessary to give our users the best online music consumption experience.”
 
Stiksel added: “We were extremely pleased to see that our partnership has raised the game for online music, as download and CD purchasing on Last.fm via Amazon increased 119 percent since the free-on-demand launch. This is a great vindication for the pioneering services both our companies provide to music fans.”

Jayashree Adkoli is a contributing editor for TMCnet. To read more of Jayashree’s articles, please visit her columnist page.
 

Don’t forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP Communications industry. The library offers white papers, case studies and other documents which are free to registered users. Today’s featured white paper is Interactive Voice Response (IVR) Consolidation Strategies, brought to you by HP Software.


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