August 25, 2008
Onstream Media Debuts Microsoft Silverlight Webcasting Service
TMCnet Contributing Editor

Onstream Media’s Visual Webcaster platform will now support Microsoft (News - Alert) Silverlight effective with the next version of Visual Webcaster scheduled for release in October, 2008, the company announced recently.

 
The Silverlight technology will be integrated with Onstream’s Visual Webcaster platform, which according to company sources, already supports Windows Media, Real Media, QuickTime and Flash. With Silverlight, Webcasts become compatible with virtually any online device, including Apple (News - Alert)-based products such as the Mac, and all PC-based systems.
 
Expressing their commitment to providing their growing customer base with the most robust and technologically advanced experience possible, Randy Selman, Onstream's CEO, stated his company is eager to add Microsoft Silverlight to their existing platform to enable faster startup and cross platform capabilities, and to provide the proven high video quality of Microsoft Windows Media technology.
 
Selmen is confident that the addition of the Silverlight technology will further solidify the capabilities of their Visual Webcaster platform.
 
Onstream Media officials explain that Silverlight is a cross-browser, cross-platform, and cross-device plug-in for delivering the next generation of media experiences and rich interactive applications for the Web. Silverlight supported NBC's online video coverage of the Olympic Games in Beijing, China.
 
Microsoft claims they are experiencing an average of 1.5 million daily downloads of the Silverlight plug-in, and growing. Thanks to the success of NBC’s online video service at NBCOlympics.com, a large number of online viewers have downloaded the Silverlight application and can now view any Silverlight-based video content.
 
Onstream Media has also decided to integrate the Silverlight technology into Onstream Media's Digital Media Services Platform.
 
Onstream Media Corporation is an online service provider of live and on-demand Internet video, corporate Web communications and content management applications. The company has also signed a service agreement with Es Mi Planeta, a wholly owned subsidiary of The WorldVibe Entertainment Group, a full spectrum entertainment company specializing in television production, touring, merchandising and tech marketing.
 
Under the agreement, Onstream will provide the Internet video broadcasting for the group's new Batalla De Las Americas (Battle of the Americas) three-continent music reality contest. In addition, Onstream will provide user generated video and on-demand and pay-per-view services for the show, along with being contracted to provide all required bandwidth for the duration of the agreement.
 
 
Don't forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP Communications industry. The library offers white papers, case studies and other documents which are free to registered users.
 

Anuradha Shukla is a contributing editor for TMCnet. To read more of Anuradha’s article, please visit her columnist page.

Edited by Michelle Robart

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